Light Installation

For the launch event of the Adidas NMD sneaker collection, we invited artist Monairem to develop an audio-visual performance that would astonish the viewers.
We set up a light installation made up of LED tubes that functioned as a stage for the artist’s live set. The music, painstakingly synchronized with the lighting, functioned as an unforgettable ‘wow moment’ that reflected the adventurous yet casual concept of the brand.

Finally, we took on the creation and performance of the visual content for No Regular Play, electronic artists who were invited to continue the celebration into the night.