Multimedia Installation

Originals Space is an interactive installation, commissioned by Adidas for the XV edition of the digital arts festival, Mutek Mx.

We designed this installation with the purpose of creating an authentic and organic experience, where attendees could participate and generate shareable content for social media.

Originals Space creates an infinite space, thus, altering the spatial perception of the viewer. ‘Rain’, made from LED tubes, dresses the top part of the installation and reaffirms its presence through reflections in mirrors placed in the vicinity, thus generating an endless number of infinite spaces within the installation. Similarly, a screen placed on the floor emits content in sync with the tubes, making the experience completely immersive.